the social media commentary of ranting uni student.

Somewhere in the near future... the 'second' time around


Over the past few weeks, I've given commentary on topics from Extremists to the Futures of Mobiles. This week however there is no topic, however a look or even more prediction of what the future holds for Second Life?

I've commented on the idea of Second Life and whether its real or not. But now its to whether Second Life has a another life in the future. Like many websites Facebook and MySpace they started up small, with only a few members. However with the combination of time and word of mouth Facebook has accumulated over 400 million members* in its five years of operation. Second Life like facebook is another potential social networking site. A mix of gaming graphics and a chat like socializing, Second Life is a more active and fantasy orientated site. I think that with my powerful equation of time + word of mouth, Second Life has the potential to be like Facebook having over 200 million of its members active online everyday*

(*Sourced from the Press Room of the Facebook Website)

Second Life lacks in areas, which are common reasons why the site isn't so popular. Not to sound like a controller or anything, but from being classified in the general age group/generation of people who utilize social networking sites I think I have something to say:
  • Graphic Quality & Loading - Pixelated and slow loading (it's commonly known that in Second Life avatars load quick than their clothes), the Second Life platform isn't aesthetically efficient. Understandably with its current members and the features offered lagging can occur, but it works against them. Especially since people get impatient with loading times, thus the move from the over the top Myspace to the simple and quick Facebook.
  • Target Audience - Second Life is currently associated with a particular audience. The older, (thought rude) unsuccessful and generally 'weird' adult is generally thought of when thinking of the audience for the site. If Second Life targeted a more receptive and growing audience like teenagers and other young adults
  • Simpler Concept - MySpace was the first wave of social networking sites. It's ability to have personalized web profiles was exciting. Moving forward came Facebook which offered more of a simple universal profile which was highly popular. For Second Life to be popular and grow, it needs to be streamline and easy to use. Having experience using the site it offers so many things, which can be confusing and overwhelming even for the most savvy facebookers.
Second Life can become the 'next best thing', but to be that it needs to be appealing to the people who ultimately choose them. A little reshuffle and maybe in a few years like previously people will move on from Facebook to Second Life resembling the same switch from Myspace to Facebook.



Documentary 101

Documentary Then: Boring (Youth Perspective), Lacking in mainstream importance, Lacking funds
Documentary Now: Video On Demand, Spanning Worldwide, Becoming Important

New new media has opened the door for anyone to vocie an opinion in an open platform. As we all aren't michael moores or Morgan Spurlock we don't have financial backing nor the leisure to use our own money to fund such projects of passion. By using sites like youtube which contain more than 120,000,000 of videos and services two billion videos to users each day*, documentaries can find their space in the online world.

Documentaries are commonly found on the television, with commissioned pieces and the 'odd music or celebrity-related documentary was considered for mainstream theatrical distribution' (Vicente, 2008). In 2002 and onwards documentaries peaked having documentaries like Bowling for Columbine, Fahrenheit 9/11, Touching The Void and Super Size Me finding mainstream box office acclaim. However with the growing topical issues with documentaries such as licensing, political issues and cultural sensitivity have led to documentaries to become considered more 'independent' in release. 'There is little doubt of the existence of many untapped audiences that occur due to a lack of exposure or access to the product' (Vicente, 2008)

With all of these pressures, the documentary industry has taken a hit. But with the internet and its video streaming capabilities through sites like youtube and pay video on demand documentaries can reach their niche audiences all over the world. Documentaries allow the middle man and the average woman to speak up and send a message. Not just with words but with a visual aesthetic which communicates to a larger audience. Working in the same direction as blogs and websites, documentaries offer another medium of communication, which at times are more interesting and attractive than written forms. Documentaries are changing in more ways than one. From the film documentaries becoming more adaptive to reach their audience, but also the homemade local documentaries created to

LGBT Rights Part 1

Above is a homemade 4 part documentary created by the Youtube user Insomninja explores Lesbian, Gay and Bisexual and Transexual rights. Her documentary, though not of the standard of a film documentary still informs but most importantly brings a need for action and awareness on the issue. Online documentaries expand the capabilities and the amount of content spread around the world, working to help complement other documentaries both film and homemade. It helps to lower costs, the need for licensing and trademarks and makes it easier and more inviting to create and share ideas.

The Cellutoid Closet

Comparing the Insomninja Documentary with a snippet from the Cellutoid Closet, they both offer insights to LGBT rights and the injustice of prejudice complementing each other.


Mobile Me Much?


Mobile 2002: Voice Calling Device
Mobile 2009: Internet, Music, Movie, Picture, Camera, Office, Conferencing, Video Calling, Calling Device

When I was young, life was simple. I had a game-boy, television with a VCR and a Desktop Computer.

I'm 19 and now I've got a mobile, a bigger television with a DVD player, a game-boy with two screens and a laptop.

In the 21st century screens have become increasingly common, with at least one in each room in my house it’s hard to say you can ever live without them. In particular the mobile phone has evolved, from the classic brick phone with an antenna to more high tech devices with much bigger screens.

My Previous and Current Phones

2002 Nokia 3200 | 2007 Motorola V3x | 2009 Nokia E63

In my childhood up to the age of 13 I never owned a phone. However when I became 14 I was exposed into the new world of mobile phone culture. From starting off with the classic ‘second hand’ Nokia 3200, it had a 1 inch screen and polyphonic ringtones. Then when I got older I got my first brand new mobile, the Motorola V3x. It was a flip phone with two screens, mp3 ringtones and a 2 megapixel camera. Welcoming in 2009 I got my first smartphone, the Nokia e65. A with a full QWERTY keyboard, Camera, Internet, music player and a screen which trumps all of the previous phones I’ve ever got.

This trip down memory lane has got me thinking (in conjunction with this week’s topic) it got me thinking, what’s next with the mobile phone?

Having replaced the standard landline the mobile phone aims to replace more and more forms of hardware currently in existence. This is achieved because the mobile has evolved to the point where it’s more than my 2003 phone. Incorporating attributes from other gadgets like television shows, radio, games, movies, etc… the term mobile phone seems to be an understatement to what the mobile phone 2.0 can really do.

With all of this new technology crammed into these bite sized phones, its hard to ignore these screens. the advantage of having multiple applications and physical features. Phones have opened the door to an obsessive consumption of mobile data. As mentioned before its hard in my house to avoid a screen as everything nowadays regardless of if it’s needed has a one. Furthermore in public as well its hard to avoid screens because in reality there is always on in your front pocket. The mobile is arguably an efficient tool to multitask even in the most unlikely areas.

‘A stalled elevator, a car stuck in a traffic jam, a seat in a doctors office when you’re waiting endlessly for an appointment – a wireless device, whether a cell phone, blackberry or iPhone, makes all of those formerly useless places useful’ (Levinson, 2009)

Going back to my comparison between my previous mobiles and gadgets and my new ones, it’s hard to grasp that in only a short amount of time technology has advanced. When it comes to whether mobiles will be dominant in the 21st Century I agree that mobiles have become more than just simple calling devices. Welcome to the age of the touch screen iPhones and QWERTY Keyboard Nokia Phones. Which will lead us into the of phones like:

Future Phones Concepts

Pomegranate Phone | Nokia Aeon | Nokia Morph | HTC Touch HD


Poly Wanna Social Cracker?


Vlog: Video Blog
Satire: Poking fun

Social media has become an integrated part of people's lives. With 200 million people on Facebook alone it's hard to ignore this latest social trend of online networking and communication.
Since sites like Facebook, MySpace and Twitter offer the opportunity to communicate to a mass audience in a viral way, and it is slowly being adopted by businesses, artists and even dare I say politicians.
From the standard and boring video posts of Prime Minster John Howard addressing Australia on policies to videos created to support Barack Obama and his presidential campaign entering into the social media world though a worth wild opportunity can be a double edged sword.

You'll never know with the Media and there of.

Youtube is the new online equivalent to television. From a one time only television address,now there is more permanent and viral way of communicating messages online via Youtube and other video streaming sites. By utilizing online videos, politicians can voice key ideas and messages to target publics/areas. (e.g.: Obama posting on Youtube to add emphasis to his proposed healthcare plans in 2010)

There are 3 main ways in which Youtube can be used in politics:

Voicing Key Opinions and Messages

- Key Address to a public audience by the heads of parties. Strong, fact relaying delivery form with a focus on persuasion and influence.

Barack Obama Address [http://www.youtube.com/user/barackobamadotcom?blend=1&ob=4#p/c/D6B5840B179F041E/29/_WWBgN1vq9w]

Negative Political Tactics

- Videos can be created and spread virally to exploit faults in campaigns or ideologies.

Hilary Clinton - 1984, Apple inspired Ad [ http://www.youtube.com/watch?v=6h3G-lMZxjo ]
Barack Obama's political camp created this advert, mirroring the Apple Super Bowl Ad that focuses on imagery in 1984. A d

Unintentional Satire

- Using Youtube once again in a negative and/or satirical way, parties can create and stream popular videos to poke fun at political figures. The main reason is to poke fun at content and behavior displayed by politicians. Two examples of this are the Kevin Rudd's 'Ear Wax' incident and Tina Fey's SNL Sarah Palin skit. (I thought I'd upload these videos just because they are hilarious!)

Tina Fey Sarah Palin Interview Skit



Kevin Rudd Ear Wax Incident



With these different ways of utilizing video stream websites like Youtube, the question arises 'Does the pros outweigh the cons associated with Youtube and video streaming?

I think that its a positive step to adopt a more popular medium of communication to address a particular public group. Though on the flip side all actions which are deemed funny and embarrassing have the potential to spread like fire online.

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